The project scope at the Pennsylvania Farmshow Complex included: a wayfinding masterplan for the entire complex that would help visitors of all ages navigate the immense interior space, programing of the new sign locations, preparing a sign message schedule, and designing a graphic system that would further enhance the wayfinding plan. The new design included custom illustrations that I created. The unique animal motifs as well as the colors were hall, or area, specific which extended the ability to navigate the complex to young children who could easily identify that they were in the "cow" hall vs the "pig" hall, or the "red" hall vs the "blue" hall. Overall, the new system is a comprehensive and attractive design that compliments the many varied uses of the complex.
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